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Booth Ainsworth are celebrating winning a prestigious industry award from the 2020 Innovation Group. Gary Cook, who is Head of Professional Practices’ won the coveted ‘Marketing person of the year 2009’ and collected his trophy from Bill Beaumont at the annual Awards Ceremony on 8th October.
Gary, who is a partner with the firm, was nominated for the award in recognition of the significant growth of his legal service specialism and developing the marketing of a healthcare, vets and architects division as well. He was also judged on providing added value to existing clients and offering innovative services and products to his increasing legal client base. Each year he produces a 28 page benchmarking survey which is made available to clients and downloadable from the award winning website for other legal firms.
Gary is thrilled to have won the award and comments: “I have been involved with legal clients for a long time and am committed to the growth of their practice. Solicitors have been going through a hard time recently and need a strong business adviser on their side. “
David Powell, Managing Partner of the firm says: “The award demonstrated the importance of developing specialisms to meet the expectation of clients in the current climate.”
The Innovation Awards are an important recognition of achievement from accountancy firms across the UK.